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Boden announces record sales on Singles' Day in China

British fashion brand Boden is celebrating success in China after record sales over the Singles' Day event on Tmall. The brand ranked number two for childrenswear brands on Tmall Global and recorded a 120 percent uplift in sales on last year. Total sales this Singles' Day were more than double than last year, added Boden, and the most popular...

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'Singles' Day' headed for record breaking sales despite China's sobering economy

Chinese consumers closed in on a new spending record Monday during the annual "Singles' Day" frenzy, the world's biggest 24-hour shopping event, which kicked off this year with a glitzy show by US megastar Taylor Swift. E-commerce leader Alibaba said that within the first 12 hours, nearly 192 billion yuan (27.4 billion US dollars) had been spent...

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